Team Impakt / strategy & operations
Building companies · transforming organizations · leading through change
For-profit · nonprofit · regulated · sovereign

Technology changes quickly. Organizations change slowly. That gap eventually becomes somebody’s problem.

An executive operating partner for founders, CEOs, boards, and leadership teams navigating growth, transformation, fundraising, modernization, and organizational change.

For four decades, Team Impakt has helped companies navigate the messy middle where new technology collides with old workflows, leadership structures, and very human organizational behavior.

Politics The early internet Streaming media Ecommerce Mobile SaaS Blockchain AI Sovereign systems

Different technologies. Same recurring challenge: turning change into execution before complexity turns into paralysis.

Team Impakt is my operating practice for organizations facing growth pressure, transformation, leadership gaps, or systems that no longer match reality.

Sometimes the issue is technology. More often it’s workflow. Communication. Accountability. Decision-making. Teams optimizing for different outcomes while pretending otherwise in status meetings.

Technology usually just exposes the problem faster.

40+ yrs
navigating technological change
Hundreds
of political campaigns across the U.S.
600+
television ads produced
IPO
Realtor.com scaled from early web to public company
8 markets
built across APAC during the mobile explosion
founder
across media, SaaS, ecommerce & AI
§ 01 — How we help
Four ways organizations bring us in

When organizations call us,
it usually sounds like one of these.

01

Venture creation

Building companies before they look like companies.

For founders who need an operator in the room — not another advisor on the cap table. From sketch to investable company.

02

Growth

Scaling without breaking.

When revenue outruns systems, hiring, and the org chart, we rebuild the operation underneath the growth.

03

Transformation

Leading mission-critical change.

Modernization, platform replacement, restructuring — the change that fails quietly unless someone owns execution.

04

Executive partnership

An embedded member of your leadership team.

Interim COO, CIO, CMO, CPO, or Chief of Staff — stepping in to run the thing while the seat is empty or overloaded.

§ 02 — The throughline

The technology keeps changing.
Human behavior changes much more slowly.

I’ve spent most of my career inside moments where industries were reorganizing themselves.

Political campaigns adapting to the internet, where messaging cycles collapsed from days to minutes and communication became infrastructure instead of just media buying.

Media companies learning streaming. Retailers becoming ecommerce businesses. Asia shifting to mobile-first economies. Public companies modernizing operations. Governments navigating sovereignty and digital infrastructure. Healthcare organizations rebuilding around interoperability and compliance. AI reshaping how organizations communicate, operate, and make decisions.

The pattern repeats more often than people think.

New technology arrives. Organizations underestimate the operational change required. Complexity accumulates. Teams compensate manually. Meetings multiply. Momentum slows.

Then somebody finally admits the issue is no longer the software. That’s usually when Team Impakt gets the call.

Eras navigated, in order
§ 03 — We've seen this movie before
Find yourself · the call usually starts here

You've probably seen this movie before.
So have we — more than once.

§ 04 — What we build

What we build

Not strategy. Not presentations. Organizations.

Most organizations do not fail because people are unintelligent. They fail because smart people build systems nobody can navigate anymore.

Priorities drift. Teams optimize for different outcomes. Reporting structures calcify. Meetings multiply. Decision-making slows to the speed of committee survival. Technology usually just exposes the problem faster.

Technology changes systems. Communication changes behavior. Organizations usually need both.

practicewhat it istypical artifacts
§ 05 — How we work

No theater. No mystery process.
No innovation cosplay.

§ 06 — What clients leave with
Outcomes, not deliverables

We don't measure the work in decks.
We measure it in what's still standing after we leave.

A startup leaves with
an investable company
A founder leaves with
a team that executes without them in every room
A CEO leaves with
faster, clearer decisions
A nonprofit leaves with
an operating model that actually runs
An enterprise leaves with
a transformation that ships
A board leaves with
an organization it can trust to run itself
§ 07 — Selected engagements
REFERENCES ON REQUEST

Selected engagements, transformations,
and improbable situations.

§ 08 — Expertise without overhead
No bench of junior consultants

Expertise without overhead.

Team Impakt doesn’t maintain a bench of junior consultants. We assemble experienced operators who’ve actually built products, raised capital, led transformations, scaled companies, and navigated complex change.

Every engagement is led personally by Brent Cohen and supported by specialists chosen for the specific challenge — relationships built over forty years of actually doing the work.

You stop collecting contacts and start collecting people you trust under pressure.

A trusted global network
§ 09 — The principal
Operator · builder · systems thinker
Brent Cohen, founder of Team Impakt
Brent Cohen · Founder & CEO
Speaks on
The future of work
Data privacy & sovereign systems
Digital transformation
Communication & organizational behavior

Brent Cohen — operator, builder, systems thinker, reluctant participant in an unreasonable number of executive meetings.

I’ve built my career where media, technology, and leadership collide — places where the stakes are high, the rules are unclear, and the outcome matters.

I’m a four-time founder who takes ideas from sketch to scale. At Realtor.com, I helped turn a rough prototype into one of the internet’s most-visited destinations and took it public. In Beijing, I built Lycos’ Asia-Pacific business into a $120M operation across seven countries. I led the turnaround of ReachLocal’s SaaS platform before its sale. At B1, I’m building an AI-native platform helping governments modernize secure communication with sovereignty at the center.

Before all of that, I spent a decade in political strategy — hundreds of campaigns, 600+ television ads — during the shift from broadcast to the early internet. Along the way I’ve worked for three U.S. Presidents and a Pope. Just the one Pope.

I’m an operator at heart. I rebuild teams, tighten roadmaps, cut time-to-market, and deliver growth — in environments where execution determines survival.

My approach is simple: define what winning looks like, build the system, deliver.

§ 10 — From the record
A few of many · references on request
★ ★ ★ ★ ★
“Brent Cohen is an outstanding worker. His immense knowledge and experience make him a valuable asset to any team. He gives his all to the projects he works on and you can tell he loves the work he does. I have had the fortune to work with him in the scrappy setting of a startup and you can tell you are working with a real pro when Brent is on your team.”
★ ★ ★ ★ ★
“I went to Brent looking for help to refine my marketing message and funding pitch. Instead of feeding me, he taught me how to fish through multiple iterative sessions of brainstorming, coaching, and hypothesis testing. At the end of the engagement, I acquired the skills to think critically outside my engineer mindset from a customer point of view.”
★ ★ ★ ★ ★
“Brent has the knowledge, experience, and energy of an entire marketing team and a product team. Our work together revealed not only his big-picture thinking, but his ability to tell a story within which even highly technical details fit naturally and clearly.”
§ 11 — Start the conversation

Most engagements start with a conversation about what's actually going on.

No discovery sprint. No homework assignment. No innovation theater.

Just a candid discussion about the organization, the pressure points, the constraints, and whether having experienced operators in the room would materially help.

Sometimes the answer is yes. Sometimes the answer is "you don't need consultants, you need fewer meetings." Both outcomes are useful.